Organic and Natural Tampons Market share,Global Size, Trends, Potential Growth and Key Factors Forecast to 2030
Organic
and Natural Tampons Market Overview
The global organic
and natural tampons market Share is expected to exhibit a strong 7.20%
CAGR over the forecast period from 2022 to 2030, according to the latest
research report from Market Research Future (MRFR). The market was valued at
885.41 Million USD.
The growing population of working
women in developed as well as developing countries is also likely to be a major
driver for the global Organic and Natural Tampons Market over the
forecast period. Working women tend to have a higher awareness about the
benefits of various tampon products and also tend to be more ecologically
conscious, leading to a growing demand from the market. The rising prevalence
of urinary tract infections among women is also likely to drive the demand for
tampon products that don’t contain potentially harmful chemicals, leading to a
growing demand from the market over the forecast period.
The organic and natural tampons market
Insights is mainly driven by the growing awareness about the harmful
effect of plastic pollution on the planet, as manufacturers of tampons and
other personal hygiene products are increasingly focusing on delivering
environmentally viable products that can be used en masse with no damage to the
environment. The increasing awareness among consumers about the ecological viability
of organic and natural tampons is likely to be a major driver for the market
over the forecast period.
Market Segmentation:
The global organic and natural tampons
market Outlook is segmented on the basis of type, size, odor type, and region.
Based on type, the global organic and
natural tampons market is segmented into cardboard applicator, plastic
applicator, digital tampon, and others.
Based on size, the market is segmented
into junior tampons, regular tampons, super tampons, and super-plus tampons.
The regular tampons segment accounted for the largest share in the market in
2017 and is likely to hold on to a dominant share over the forecast period.
Based on odor type, the market is
segmented into fragrance-based and non-fragrance-based. The non-fragrance-based
segment is expected to account for the largest share in the market over the
forecast period.
Regional
Analysis:
North America dominates the global organic
and natural tampons market Trends, followed by Europe. The market in
both these regions has been driven by the high awareness about feminine hygiene
products, the increasing awareness about the environmental footprint of these
products, and the growing population of working women. Companies in these two
regions are likely to focus on environmental viability as a key USP over the
forecast period, as environmental consciousness has steadily grown in these
regions and is likely to dominate policy decisions in various sectors over the
forecast period.
On the other hand, market has
experienced slow growth in developing regions such as Latin America, the Middle
East, Africa, and Asia Pacific. The lack of awareness about feminine hygiene
products in these regions has been detrimental to the market in these regions,
as even regular tampons are not used widely. The low disposable income of women
in these regions has also contributed to the lack of growth prospects for the
market. However, the growing population of working women in Asia Pacific and
the increasing awareness about feminine hygiene products in developing
countries such as India, China, and South Korea could emerge as significant
drivers for the market in Asia Pacific over the forecast period.
Competitive
Analysis:
global organic and natural tampons
market Players include NutraMarks, TOM Organic, Maxim Hygiene, The Honest
Company, Seventh Generation, BON, ALYK, Bodywise, and Procter & Gamble.
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